Emirates Named Top Middle East Brand

Emirates Airlines

Emirates Airlines is in the new again wiht the airlines being named the Top brand in the Middle East region. The airlines featured in top 500 Global Brand report borught by Brand Finance and the value of the Emirates brand was pegged at US$3.6 billion.

Emirates airlines is already the biggest airlines in the Middle Easta and largest in the world in termsof passengers carried. Further the airlines is in an expansion mode and is on aircraft buying spree with billions of orders placed with AirBus. The Emirates Airlines was founded in Dubai in the UAE in 1985. It is one of the fastest-growing airlines in the world. The aviation firm made headlines by ordering 90 new A380 Airbus planes in 201 eventhough its fleet currently consists of 146 planes. Emirates has more than 36,000 employees.

The airlines is putting uip toughest competition for its rivals woldwide and has virtually forced a number of airlines to eneter into coalition, such as Unted airlines and Continental airlines have now merged operations. The airlines has its main hub in the Dubai airrport and from there it connects virtually all imkportant cities of the world such as Beijing, Abidjan, Accra, Amsterdam and Bangkok.

Jet Airways Invited to Join Delta, Air France and Alitalia Alliance

The largest Airlines in India, Jet Airways has been requested by the alliance of Air France, Delta Airlines and Alitalia to join their cross Atlantic Joint venture towards better and closer cooperation among the four airlines. All the Atlantic airlines have seen a reduced market both internationally and in their home turf, thereby forcing a rethink on strategy on their part. Jet Airways at present remains non-committal about any such plans though the cooperation can go a long way in collaboration among the airlines in terms of Code shares, common Customer reward programs as well as using each other facilities in different countries.

Jet Airways is in an expansion mode and any such alliance would help cost effective toward the expansion strategy. This also becomes relevant as Jet Airways is seeking inclusion in the SkyTeam Alliance even as its rivals such as Air India plan to Join Star alliance and Kingfisher to the Oneworld alliance. Jet Airways is the largest airlines in India in terms of market cap and is also in expansion mode offering flights to cities such as  Cairo, Dhaka, Jakarta, Manila and others.

Tsunami Hits Japan: Airlines Connectivity Hit

A Tsunami triggered by Earthquake measuring 8.9 Ricter scale in Japan proved very disastrous for the North Eastern Japanese regions with many casualties reported. "the whole world are with the Japanese people" is the common sentiments echoed by most nations and heads of stated cutting accorss boundaries. also Google has issued warning on its home page regarding fallout of the Japanese tsunami in other areas such as Indonesia, Australia, new Papua guinea and other north pacific nations.connectivity of many Japanese airlines were also hit with many airlines such as British airlines temporarily suspending many flight to some areas in Japan. other airlines may also adopt such measures.
More at: Airlines Operations Hit

Air Bus to Now Focus on Asian Market

It is not for nothing that Air Bus is having grand plans for Asia. Almost one third of its business is going to come from the Booming Asian aviation market as predicted by the firm based on its market demands.The two of the fastest growing economies India and China contrasts starkly  to the declining economies in the western sphere and hence an enhanced demand for Air Bus is all but expected. This is provided the Air Bus is able t meet the invincible competition from the bigger player Boeing and many regional jets such as Brazil Embardier.

The reason for the Air Bus optimism are many Fold:

• All the major Air lines in Asia such as Emirates airlines, Jet airways and Kingfisher are on an expansion spree and some are Air Bus customers as well. In India Kingfisher is one of the largest Air Bus customer and Air India is also among them. Emirates Airline is one of the biggest customers of Air Bus and in fact the  for the Airbus Dream liner series they are the first ones also.

• The demand will also be high as the airlines in Developing countries of Asia Pacific are seeking to expand Internationally backed by enhanced Airlines Booking demands due to greater outflow of Tourists, Corporates and Travelers .

• The spurt in Mid Size carriers: The is predictably more demand for Mid sized carriers as sooner or later all airlines will have to offer the Low cost carrier model and also fly to suburban domestic destination where need for larger aircraft are non existent.

As per Air Bus Predictions the market for the asia pacific is expected at $1.2 trillions or more than 8000 aircrafts over  next 20 years.

Air India to Focus on the Gulf Region for Profit

Air India

The Air India may soon see resumption of flight to many flights destinations in the Middle East and Gulf region. With the appointment of a New CEO of Air India and various reports suggesting that Air India actually withdrew services from 32 most profitable routes that are now capitalized by Air India competitors, the decks may now be cleared for this strategic move by the airlines.The national carrier of India is also facing many internal crisis such as manpower unrest and pilot protests.



Flights to West Asia account for one-fourth of total revenue and covers all cash costs for the airline, except for a few routes. Recently Air India  Express shifted its base to Kochi and it is almost certain that Air India may follow suit as Kerala is one of the Top destinations for Air Travelers to the Gulf region. But the Air India's competitors  such as Kingfisher airlines and Jet Airways are not worried as they have already been on an aggressive marketing and route expansion spree pushing air India to the Fourth largest airlines position in India.Hefty Government Funding is also expected besides clearing away of Outstanding dues by the Government of India. The major Flights to the gulf region includes Air routes through  Kuwait city, Riyadh, Teheran, Muscat and others.